Our Three Step Process
Email Marketing and Deliverability Fix For Antonios Clothing
Our Three Step Process
Email Marketing and Deliverability Fix For Antonios Clothing
Antonio's is a modern, stylish clothing brand offering a carefully curated collection of men's apparel that blends timeless elegance with contemporary fashion. Based in the Netherlands, Antonio Volpe founded the brand to empower individuals through quality clothing that boosts confidence and elevates personal style.
Challenge: Antonio faced significant challenges with their email marketing efforts, including poor email deliverability and a damaged sender reputation. Despite attempts to improve, their email-generated revenue remained minimal, their subscriber list was small and unmaintained, campaigns lacked consistency, and no effective automated email flows were in place. Additionally, their signup form was not optimized, limiting subscriber growth.
Our Approach:
Focused Campaign Consistency: Implemented regular, strategically timed email campaigns to re-engage existing customers and attract new subscribers.
List Hygiene and Optimization: Conducted thorough list cleaning and segmentation, removing inactive subscribers to improve email reputation and deliverability.
Automated Email Flows: Created optimized automated sequences, including welcome emails, abandoned cart recovery, and post-purchase follow-ups to drive conversions.
Optimized Signup Forms: Redesigned and optimized email signup forms, significantly boosting subscriber growth.
Consistent Scheduling and Targeting: Established consistent sending schedules, aligning campaign launches with key sales events and customer engagement patterns.
Data-Driven A/B Testing: Conducted rigorous A/B tests to maximize campaign effectiveness and continuously refine strategy based on real-time performance data.
Results:
Within just one month of collaboration, Antonio’s email marketing accounted for 31% of their total revenue.
Significantly improved email deliverability, reaching a score of 93/100.
Achieved their most successful Black Friday campaign ever, driven by targeted, high-converting email marketing strategies.
Challenge: Antonio faced significant challenges with their email marketing efforts, including poor email deliverability and a damaged sender reputation. Despite attempts to improve, their email-generated revenue remained minimal, their subscriber list was small and unmaintained, campaigns lacked consistency, and no effective automated email flows were in place. Additionally, their signup form was not optimized, limiting subscriber growth.
Our Approach:
Focused Campaign Consistency: Implemented regular, strategically timed email campaigns to re-engage existing customers and attract new subscribers.
List Hygiene and Optimization: Conducted thorough list cleaning and segmentation, removing inactive subscribers to improve email reputation and deliverability.
Automated Email Flows: Created optimized automated sequences, including welcome emails, abandoned cart recovery, and post-purchase follow-ups to drive conversions.
Optimized Signup Forms: Redesigned and optimized email signup forms, significantly boosting subscriber growth.
Consistent Scheduling and Targeting: Established consistent sending schedules, aligning campaign launches with key sales events and customer engagement patterns.
Data-Driven A/B Testing: Conducted rigorous A/B tests to maximize campaign effectiveness and continuously refine strategy based on real-time performance data.
Results:
Within just one month of collaboration, Antonio’s email marketing accounted for 31% of their total revenue.
Significantly improved email deliverability, reaching a score of 93/100.
Achieved their most successful Black Friday campaign ever, driven by targeted, high-converting email marketing strategies.
Antonio's is a modern, stylish clothing brand offering a carefully curated collection of men's apparel that blends timeless elegance with contemporary fashion. Based in the Netherlands, Antonio Volpe founded the brand to empower individuals through quality clothing that boosts confidence and elevates personal style.
Challenge: Antonio faced significant challenges with their email marketing efforts, including poor email deliverability and a damaged sender reputation. Despite attempts to improve, their email-generated revenue remained minimal, their subscriber list was small and unmaintained, campaigns lacked consistency, and no effective automated email flows were in place. Additionally, their signup form was not optimized, limiting subscriber growth.
Our Approach:
Focused Campaign Consistency: Implemented regular, strategically timed email campaigns to re-engage existing customers and attract new subscribers.
List Hygiene and Optimization: Conducted thorough list cleaning and segmentation, removing inactive subscribers to improve email reputation and deliverability.
Automated Email Flows: Created optimized automated sequences, including welcome emails, abandoned cart recovery, and post-purchase follow-ups to drive conversions.
Optimized Signup Forms: Redesigned and optimized email signup forms, significantly boosting subscriber growth.
Consistent Scheduling and Targeting: Established consistent sending schedules, aligning campaign launches with key sales events and customer engagement patterns.
Data-Driven A/B Testing: Conducted rigorous A/B tests to maximize campaign effectiveness and continuously refine strategy based on real-time performance data.
Results:
Within just one month of collaboration, Antonio’s email marketing accounted for 31% of their total revenue.
Significantly improved email deliverability, reaching a score of 93/100.
Achieved their most successful Black Friday campaign ever, driven by targeted, high-converting email marketing strategies.
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Check our other project case studies with detailed explanations
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Other Case Studies
Check our other project case studies with detailed explanations